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1920s Arm + Hammer Swans Down Cake Flour Advertising Recipe Books

1920s Arm + Hammer Swans Down Cake Flour Advertising Recipe Books


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Directory: Popular Collectibles: Nostalgia: Advertising: Pre 1930: Item # 1366238

Please refer to our stock # G438,G439 when inquiring.
Stonegate Antiques
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PO Box 1896
Murrells Inlet, SC
860-712-9565

Guest Book
 $15.00 
Priced as a Set of Two

Offered are two 1920's recipe booklets given out in conjunction with the purchase of the items they advertise, namely Arm and Hammer Baking Soda and Swan's Down Cake Flour. Booklets contain actual recipes featuring the use of the advertised product, of course!

The Arm & Hammer Baking Soda Recipe Booklet, 33 pages, measures 5.50" long x 3.25" wide, and was published by Church & Dwight Co. of New York City in 1925, with recipes compiled by the principal of Miss Farmer's School of Cookery, Boston, Massachusetts. It is in wonderful condition with no missing pages, and just the teeniest edge-rip on front cover near the top staple--so teeny that I nearly missed it! Some minor age-related foxing noted. Bound together tightly by two original staples. Fabulously colored and detailed front and back covers. .

The Swan's Down Cake Flour Booklet measures 7" long x 4.50" wide, and was published by Igleheart Bros of Evansville, Indiana in 1922. The cover of this booklet shows more wear than its offered companion, all wear appropriate for the age of the item. The booklet is bound by the original staples which remain very tight and intact. There is edge wear to covers as well as crease lines and scuffing. While the front cover is rather nondescript, the interior pages feature multiple, colored drawings of various, luscious confections as well as the company's history, a table of weights and measures, and an index. Interior pages have yellowed a bit from age and a couple pages here and there are stained presumably by ingredients as the particular recipes were being concocted.

Would love to try out a couple of these vintage recipes myself!